Candle Charts
The first candle charts guided the businesses transactions of
a simple Japanese rice farmer. Soon after the year of 1850,
a man named Homma wanted to develop a better way to keep track
of his rice sales. He also wanted to have a graphic way of illustrating
the amount of rice he still needed to sell.
He developed the first candle charts. The long candlesticks
on certain charts let him know that he had sold lots of rice.
Any short candlesticks on the same chart told him that, during
a certain period, he had made only limited rice sales.
Homma might have used two or more charts—one chart to
graph rice sales, and one to graph the supply of unsold rice.
Today, candle charts put together information on sales and acquisitions.
That is done by using colored and white candles.
Today candle charts have become popular among those who buy
and sell stocks. Stock traders have now developed 4 types of
candle charts. One type of chart shows the market high, low,
open and close for a defined period, usually one day. The other
charts graph transactions that take place on the market floor.
One chart, for example, graphs the number of trades completed.
Once a set number of trades are reached, a new “candle”
is placed on the chart. The same criterion governs the use of
candle charts to define the number of contracts traded. A third
chart shows where the trading price falls in relation to a set
range. The range is defined by a “candle.”
The charts used by stock traders are often called candlestick
charts. A “candlestick” seems to protrude from the
top and bottom of each chart “candle.” Those candlestick
charts are the focus of most online literature about candle
charts.
Why should candle charts be of interest to someone who has
chosen to read about stress, or aromatherapy? Candle charts
provide any nonprofit group with an excellent way to illustrate
to members the state of the group’s finances. Candle charts
can help a nonprofit group to reach its financial goal.
Nonprofit groups need to use slightly modified candle charts.
They do not need to have a candlestick at both ends of each
candle. An effective candle chart can have a single “wick”
at the top of each fully-drawn “candle.”
The treasurer who wants to use a candle chart must define his
or her goal. What amount of money does the group need to gather
from its fund raising drive, or collect from contributors? That
total can then be broken down, and used to create a monthly
or weekly goal.
The treasurer places a line on a graph at the spot where the
monthly or weekly goal is located. The treasurer explains to
the group members that he or she would like to see a “candle”
each month or week. That “candle” would show an
accumulation of money equal to the goal amount.
Now the treasurer must understand that the lighting of a candle
is seen as a happy event. The treasurer then tells the group
members that he or she will “light” any candle that
represents attainment of the monthly or weekly goal amount.
The treasurer does not really have to light any candles, but
the treasurer should draw a burning flame at the top of a candle
that reaches up to the goal amount. If a treasurer wants to
add a bit of drama to his or her presentation, then actual candle
lighting might well take place.
Use of candle charts has proven to be an effective way to encourage
group participation in fund raising. Contributors feel rewarded
by the appearance of a “flaming” candle.
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